Morning Tidings

Tag: Forays

  • MakeMyTrip Forays Into NFTs To Display Unexplored Landscapes in India

    New Delhi, March 14: Online travel platform MakeMyTrip on Monday announced to foray into the world of non-fungible tokens (NFTs) to celebrate the popular as well as unexplored travel landscapes in the country. The first batch of these digitally-crafted artworks cover the majestic landscapes of Goa, Ladakh, Orissa, Himachal, Kashmir, Kerala, Meghalaya, Rajasthan and Andamans.

    MakeMyTrip said it will pass on all proceeds from the sale of these NFTs to promote sustainable tourism in the country. Each artwork has been designed using Advanced AI Generative Adversarial Networks (GANs) wherein the AI tool is uploaded with several images and trained to produce realistic, creative and unique images, the company said in a statement. MakeMyTrip Refunded Rs 642 Crore for Travel Bookings During March 25-May 24, 2020.

    “We are offering travel enthusiasts a never-before-chance to be owners of this beauty in the digital domain,” said, Sunil Suresh, Group Chief Marketing Officer, MakeMyTrip.

    With a starting price of Rs 14,999, the company has launched 25 tokens per artwork which will be available for purchase on a first-come-first-serve basis. These artworks have been minted on Polygon Blockchain, a leading Ethereum Blockchain platform.

    “The artwork of NFTs are a great example of how brands-with-a-purpose are working with digital artists to create art that captures their spirit,” said Praphul Chandra, Founder of KoineArth.

    (The above story first appeared on Morning Tidings on Mar 14, 2022 01:35 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website morningtidings.com).

  • Flipkart Health+: Indian E-Commerce Giant Forays Into Healthcare Sector To Acquire Majority Stake in Sastasundar Marketplace

    Bengaluru, November 19: Domestic e-commerce platform Flipkart on Friday announced its foray into the healthcare sector through the launch of Flipkart Health+, to provide consumers access to affordable and convenient healthcare.

    As part of this development, the Flipkart Group has signed definitive agreements to acquire a majority share in Sastasundar Marketplace, which owns and operates SastaSundar.com, an online pharmacy and digital healthcare platform, the company said in a statement.

    The new venture builds on Flipkart’s efforts to address the growing consumer Internet ecosystem, providing end-to-end offerings from travel to healthcare as digital technologies continue to democratise access to products and services. Flipkart Customer Gets Soap Bars Instead of iPhone 12 During Flipkart Big Billion Days Sale 2021: Watch Video.

    “The consumer internet ecosystem in India is growing rapidly as consumers recognise the opportunities and convenience that digital adoption is enabling in their lives. With growing awareness and focus on health heightened by the pandemic, there is a large opportunity and demand for affordable healthcare and ancillary offerings.

    “We are excited to enter this space through this investment in SastaSundar.com, a company that has established itself as a trusted partner for lakhs of consumers through genuine products, a technology-powered platform and a wide network.

    “The synergies between the Flipkart Group and SatsaSundar.com, combined with our commitment to prioritise our customer’s needs, will help us grow and transform online healthcare in India,” said Ravi Iyer, Senior Vice President and Head — Corporate Development, Flipkart, in the statement.

    SastaSundar.com offers a digital healthcare and pharmacy platform supported by a network of more than 490 pharmacies. It aims to address the issues of access to affordable and quality healthcare in India by providing original products from authorised sources and delivering them across the country. Flipkart Introduces ‘Love It or Return It’ Scheme for Samsung Galaxy Z Fold3 & Galaxy Z Flip3.

    By utilising Artificial Intelligence and data analytics technologies and integrating them with personal counselling through its network, SastaSundar.com provides consumers comprehensive solutions for a wide range of healthcare needs.

    Flipkart Health+ will leverage the combined strengths of the Flipkart Group, which includes its pan-India reach and technology capabilities, with SastaSundar’s deep expertise to provide consumers end-to-end offerings in the health-tech ecosystem. It will endeavour to give millions of Indian consumers access to quality and affordable healthcare, starting with e-pharmacy and will add new healthcare services such as e-diagnostics and e-consultation over time, the company said. Flipkart Health+ will report to Ajay Veer Yadav, Senior Vice President, it added.

    (The above story first appeared on Morning Tidings on Nov 19, 2021 02:57 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website morningtidings.com).