Globally, Audi had announced a five-year plan under which it would launch 30 electrified vehicles.
According to a senior company official, German luxury car manufacturer Audi will launch its fully electric SUV e-tron and crossover e-tron Sportback in India in the next two to three months.
The company, which previously planned to launch e-tron late last year, had to make changes to the plan in the wake of the coronovirus epidemic and now plans to launch two EVs simultaneously under e-tron. It places large bets on electric mobility in India.
“We are launching e-tron in India. Not just one model, we are going to launch two models – e-tron and e-tron Sportback. We are going to launch in the next two to three months. Right now we are in the process of planning it, ”said Balbir Singh Dhillon, head of Audi India PTI.
Globally, Audi had announced a five-year plan under which it would launch 30 electrified vehicles, including 20 pure EVs and 10 plug-in hybrid vehicles by 2025.
Mr Dhillon said that the company’s global plans and “our confidence level in India, gives us the strength to launch many models in India”.
Out of 30 global electrified vehicles, he said, “Some of these models will make their way to India, not just two models (e-Torn and e-tron Sportback). More models to come in the country in the coming times.” will see “.
Booming in India’s EV market, Mr. Dhillon said that the government’s roadmap is also clear by keeping GST low on EVs and waiving registration fees.
“It is like the instructions given that we need to go in that direction moving forward. As a part of it, as a brand, we are very excited on this topic and launch both these cars very soon, ”he said.
On Audi’s move to launch two EV models simultaneously, he said it aims to provide customers with a wider choice and for e-tron and e-tron sportbacks and the company will provide the customer with a charging point with the car .
While Audi India will initially import “a decent amount of vehicles” when launching the two models, Mr. Dhillon said, adding consumers can also have customized orders that will be delivered in about four months from the time of ordering.
When asked about the possibility of a local assembly of EVs, he said, “We need some versions for this so that it can be assembled locally.” At the moment, it is going to be an imported car, but if the volume goes to a certain level then everything will go ahead. “
On Audi’s roadmap for EVs in India, Mr. Dhillon said, “I am very fast that we will be able to bring more models in the coming times.” We want to provide a lot of options to our customers… ”.
However, he said how many EV models out of the 30 electrified cars Audi plans to make by 2025 will depend on the “business case that we’re able to build for each model”.
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