Audi India to focus on profitable growth: Dhillon

Audi India to focus on profitable growth: Dhillon

German luxury car manufacturer Audi has, according to a top executive, worked on ‘Vision 2025’ in a bid to become a sustainable, long-term player with profitable growth in India.

“We have adopted the Vision 2025, which is based on four pillars,” said Balbir Singh Dhillon, head of Audi India. “These include customer centricity, products, networks and digitization,” he said.

“Our strategy for this year is that we will not only bring products on internal combustion engines, but also introduce electrified cars,” he said. “We will bring sedans and SUVs. We will also bring vehicles in the volume segment as well as performance cars. ‘

Audi India introduced its second product S5 Sportback this year, priced at (79.06 Lakh (ex-showroom)).

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